Wednesday, June 30, 2010

Victoria’s Secret Bombshells


Which girl doesnt lover Victoria Secret! psshh i know i do and i can never get enought of the bras, panties.. and even the pink line i love how they have those seasonal team outfits like the dodgers and angels..UCLA and USC. soo yeah too cute.


Victoria’s Secret has gone above and beyond mere branding: primetime fashion shows, affordable lingerie that has everyone from tweens to grandmothers picking through the racks, jet-setting angels, pink yoga pants, the only set of familiar faces in which “catalog” is synonymous with “supermodel,” 5 award winning fragrances—including all of the sets of scents you've collected over the years). Indeed, Victoria’s Secret(and the Giseles and Adrianas that come with it) has been able to target just about every demographic. And with the release of their newest fragrance, Bombshell, the winged retail chain is quickly becoming a heritage brand. It may also have something to do with Rosie Huntington-Whitely, the particular bombshell repping the new perfume.

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digg Heritage brands create an aura that includes personality, social status, and history. When a customer buys a heritage item, they’re buying into that story. Victoria’s Secret has been smart in selling their brand this way, creating a narrative that’s further solidified with the release of their 8th fragrance, Bombshell. Judging by their product definition and their advertisements featuring Transformers 3 star Rosie Huntington-Whitely, it’s one that seems closest to their brand identity. And with fashion’s interest in a curvier silhouette—Lara Stone as a youthful Bardot, Bianca Balti bringing back Sofia Loren’s Italiano swagger—it seems like the perfect time to introduce a scent that recalls a more glamorous world of larger-than-life dames.

Wikipedia explains the origin and definition of bombshell:


“Bombshells are a special kind of sex symbol. Bombshells are popular icons recognized for their curves, sex appeal and larger than life personas. The term carries an implication of a voluptuous female sex icon. Some icons of popular culture who have widely been referred to as a “Bombshell” include Jean Harlow, who starred in the 1933 film Bombshell, Marilyn Monroe, Diana Dors, Jayne Mansfield, Mamie Van Doren, Jane Russell, Ava Gardner, Brigitte Bardot, Kim Novak, Sophia Loren, Ann-Margret, and Raquel Welch.

During World War II, “Bombshell Girl” referred to the “pinup” girls who were painted onto the sides of WWII planes, bombers, and their bombs. Such photos are now readily available on the internet and historical archives. Carefully maintained machinery was referred to with terms of endearment. The military allowed artists to create such work for amusement and recreational viewing in order to help boost morale for the pilots and other military personnel.”



To Victoria’s Secret, Bombshell by definition means:


“Strong and beautiful, with sex appeal to spare. A bombshell is bold and confident. Powerful, positive, and playfully unpredictable. A bombshell lights up the room with a wink and a smile. Glamour, mischief, drama—she loves it all. Because being a bombshell is about more than just a look, it’s an attitude—a sexy energy that comes from the inside.”

Who wouldn’t like to be called a bombshell, whereby, who wouldn’t want to shop at VS to become one? Nevermind the mass-produced cotton panties and drones of college-aged chicks strong-arming their way passed you for a peek at the yoga pants that spell “PINK” across the bum.

Whatever your feeling on what some might call another ‘drugstore mall brand,’ their positioning seems to be in the right place: they are making bank, and their name is as recognizable as ever. This is, in part, due to their carefully mapped out fragrance empire. If you look back through VS’s fragrance history—from those sticky-sweet middle school sprays, to your more recent lotion purchase—there’s always a girl, an icon made to symbolize the time period and trends during that specific period.

1991: Victoria
The fragrance empire begins with a gold and purple bottle.

1999: Dream Angels Heavenly
With a tanned and tawny Gisele in a set of feathery white wings, perched nude atop a white horse, the brand heralded their first blockbuster fragrance. It won a FiFi for Fragrance of the Year.

2001: Victoria’s Secret Pink
FiFi winner for Fragrance of the Year, the younger, collegiate crowd gravitated towards this new lifestyle brand, in which models like Alessandra Ambrosio looked cute and cozy in sweats and cotton panties.

2003: Very Sexy For Her
Again winning the FiFi Fragrance of the Year award, this line strived to created a rift between the cutesy Pink following, and those seeking sexy at VS—truly rounding out their multifaceted image.

2004:Very Sexy For Him
No awards here, just an excuse for men to shop while waiting for their girls to shop for lingerie—as if this excuse was necessary.

2009: Sexy Little Things Noir
Another FiFi Winner, this fragranced played upon the boudoir look with a vixenish Adriana Lima in dark lingerie and cascading black hair.

2010: Bombshell
Fruity, floral, and playful—VS tries to capture every facet of the biz with this well rounded and sexy scent.

original article.
category:Fragrance
Featured Product on Bayho: Fragrances for Women

Monday, June 21, 2010

The Sweet Smell of FA


Ever drive by IN N Out and all of a sudden have a big craving for their foods. its all in the secret of advertising and i have to say bravo! because it really does work sometimes.

What happened to food aromas? Not the ones they talk about in those TV commercials badly dubbed from the original German, the ones where a blonde yumzy mumzy stalks her family with an aerosol, spraying furniture, teen trainers and pets alike to ‘remove lingering odours.

No I mean the smells that used to greet you when you walked into a restaurant, the ones that got your tummy rumbling and the gastric juices going. These days walk into any top level London restaurant with your eyes closed and you might well think you were in an office block or a dry cleaners.

Of course the powerful extraction hoods in the kitchen are partly to blame. They suck so hard that chefs’ aprons flap up like chorus girls’ skirts every time they walk past, and while extractors may make the kitchen a bearable work place they kill the atmosphere in the main room.

Supermarkets employ a system that sends the bakery smells down pipes to appear at the front door, thus luring in the punters. Well the better ones do anyway, the pile ‘em high sell em cheap’ places don’t bother with such psi-warfare, the prices do the luring for them. They could perhaps pump the smell of cheap vodka though, that seems the most popular choice amongst their clientele.

Why don’t restaurants do something similar? A vent over the front door wafting garlic out into the street would surely get diners queuing up in no time; their noses up in the air like the Bisto Kids.

The terrible thing is that even if they did, the dishes served inside all too often have no aroma anyway. The times I’ve painfully bent down until my nose was buried in the plate to try and detect some olfactory clue are legion. Yes I am the man over at the corner table apparently about to snort his meal like a gastro Keith Richards.

The sense of smell as much as sight, prepares us for a meal. A perfect work of art on the plate with no aroma is about as stimulating as looking at a picture of the dish. It might work with porn, but not with food.

Heston Blumentahl famously employed a perfume atomiser to spray fish and chip shop smells around the diner in order to enhance the pleasure of the food. The vinegar from the pickled onion jar was apparently the key ingredient. Not a bad idea, but surely it would be better to simply make the food smell enticing in the first place?

No such problems at Galvin Bistro in Marylebone. There the smell of great food hits you straightaway. So much so you can’t wait to get to the table and get stuck in. Maybe that’s why we are being besieged by so many new Bistros this year; they aren’t gastro temples of tat, they’re places that you go to eat in again and again where food is fun and part of a social experience.

It’s time to celebrate smell again and give the elbow to sterile plates of food fit to be nothing more than pictures on a wall. Wake up and smell the garlic!

original article.
category: Fragrance
Featured Product on Bayho:Fragrances for Everyone

Monday, June 14, 2010

Confessions of a Spray-Tan Artist


I remember when holly wood went through their spray tan stage. i should say the orange stage because everyone was super orange and called it a glow it was pretty ridiculous if you as me. some people wont mention names * cough* jersey shore cast* cough. are still in that tanning stage.


Dealing with celeb tantrums, supermodel cellulite, and horn-dog men — it's all in a day's work for this woman. Brace yourself as she spills her candid, colorful stories. As told to J. Courtney Sullivan.

Unlike tanning booths, which offer some degree of anonymity, there's no room for modesty here. Everything's done by hand, so I have to be all up in people's business. Not surprisingly, I've seen and heard things that would make even a bronzed girl's cheeks turn red — celebrity tantrums, overexcited men, and skinny stars with bad cases of cellulite. But nothing fazes me.

Grin and Bare It

Since I see clients when they're most vulnerable (in a paper thong and under bright lights with all their wobbly bits showing), I'm as much a shrink as a spray tanner. I can't tell you how often I have to reassure slim girls that, no, their rear isn't the size of Texas.

Women love to know how they stack up: "Do I have more cellulite than every one else? Am I hairier than the average woman?" Sometimes, the degree of self-loathing saddens me. I have some clients who keep their pants on and only get their upper bodies sprayed because they can't bear to show their legs. I tell them that it's foolish to compare yourself to an ideal that doesn't exist. One of my clients is a thin, young model whose body needs as much concealing as the average client. Photos are airbrushed!

Most women calm down once they realize how much I'll be able to help them. I can put a tiny triangle above the breasts to create cleavage, shade a bit of darkness under the butt for extra lift, or conceal cellulite by using a slightly warmer color on the backs of the thighs. It's all about subtlety. But the requests have gotten more specific and outlandish. They want amazing definition sprayed onto their muffin tops. I attempt to persuade them to be more realistic. My average client is a normal, pear-shaped woman with thighs and a butt. If I were to paint a six-pack on her, it would look ridiculous! But that doesn't stop them from asking, and ultimately, I have to try to give them what they want.



Less Is More

As sunless tanning grows in popularity, I see more fake-tanorexics. They've lost their grasp on what looks natural. To them, the darker the better. Let me tell you, it's scary. No matter what your skin tone, you should never go more than two shades deeper. A spray tan only lasts about five days, and if you're too dark, you'll look like you have dirty, marbled skin when the color starts to fade. But some clients just don't care.

The irony is that some women who go overboard are so put-together in every other way — their highlights are flawless, their makeup is wonderfully applied. All control vanishes when they're staring down the barrel of a spray-tanning gun. I think most of it stems from the fact that a tan makes you look instantly slimmer.

Stars fall victim to this because they're under so much pressure to be skinny. So the thought process is The darker I go, the thinner I look. That's why so many celebs look like Oompa Loompas. That orange look comes from too many applications.

What's more, hands and feet end up looking freakish. The chemicals settle into the grooves of the skin and leave horrendous dark marks. But a lot of actresses and TV anchors are obsessed with their hands and insist that they look as tanned as the rest of their body. With out fail, I'll get a call the next day from their makeup artist saying, "You've got to help us!" I've used cream bleach to lighten some spots, but you have to be cautious. I used too much once and left a big white patch on a TV anchor's hand. Needless to say, she wasn't happy.



Down and Dirty

Though we've worked out a lot of kinks, spray tanning still comes with some sticky consequences. Anyone (and anything) you rub against for eight hours will get streaked with tanner. Sometimes my clients go home to show off their tans to their boyfriends, and you know how one thing leads to another.

Many women wonder whether the formula will wind up in their private parts, and that would never happen with a good tanner. If it does, the dye won't do you physical harm. But you'll know it's happened because it'll smell like something died down there.

Drama Queens

If you're looking at a celebrity, you're looking at a spray tan. In the last month, we've worked on several movie actresses and pop stars. So a big chunk of my business is house and hotel calls. Their publicists insist that I rush right over and then they make me wait for hours. One TV actress had me ushered to her hotel in the middle of the night — and then argued with her boyfriend over the phone for an hour.

But in my experience, the worst celebs are the ones teetering on the first step of fame. One star of a reality dating show came with a posse of 10 and wanted everything for free. When she was asked to wait, she screamed, "Do you know who I am?"

Man Tans

Men make up about 30 percent of my clientele. Most of them are straight guys who got dragged along for their girlfriend's appointment and start coming back for their own work. They always want to go superlight, so no one (especially women) will be able to tell. It's a shame they have no sense of subtlety in other areas. Something about being naked in front of a woman on her knees makes most men act like stupid frat boys.

Recently, I had a filthy-rich investment banker come in with his pregnant wife. While I was spraying him (as she waited outside), he ... got excited, as evidenced by his anatomy. The worst part was that he wasn't the least bit embarrassed. It's times like these when I think, What the heck am I doing this for? But then I remind myself: I've got an amazing business that makes women's butts look smaller. How many people can say that?

original article.
category:Fragrances for Everyone
Featured Product on Bayho:O de Lancome by Lancome

Monday, June 7, 2010

Jennifer Lopez makes over 1 billion dollars on fragrance?


I remember when Glow by Jlo came out and i was obsessed with the scent i always got it for my bday and for christmas. and then still by Jennifer Lopez came out and now i don't thin i have smelled this new on one but im sure i will like it because i liked all her other ones. congrats to her.


Jennifer Lopez makes over 1 billion dollars on fragrance?

Pop star Jennifer Lopez is made over 1 billion dollars on her perfume line. Launched in 2002, Lopez's line has generated a reported $1 BILLION in total sales with all 16 of her fragrances. Her new scent Love & Glamor fragrance is set to rake in $150 million.

Love & Glamour is described as having notes of mandarin, guava, nectarine, water lily, coconut orchid, orange blossom, jasmine, sandalwood, sensual musk and amber. Love and Glamour fragrance limited edition will include eau de perfume in two sizes, 2.5 oz. For $58, and 1.7 oz. for $49.50 and a body lotion for $27.50 in October at Macy’s store.




June 6, 2010
POSTED BY Fabien Montique
ShareThisTAGS Gossip, Jennifer Lopez

Tuesday, June 1, 2010

Trigger happy? A new spray aims to delay amorous men

Brian Alexander writes: Could a quick spritz from a spray bottle make a man a better lover by treating his Quick Draw McGraw syndrome? Maybe.

At the annual meeting of the American Urological Association in San Francisco last week, a company called Shionogi Pharma briefed urologists and sexual medicine experts on test results for a drug called PSD502. “PSD502” may sound like some super-secret breakthrough, but men have been buying similar things from sex shops and the back of skin magazines for decades.

Does “Prolong” sound familiar? How about “Play Longer?” “Mandelay?” (Get it? Man Delay?) “Gibraltar?” As in rock of? Or my personal favorite, “Stud 100”? They’re all some form of cream, spray or wipe designed to numb your penis, which may not sound like something you would pay good money to do, but then maybe you -- or your lover -- do not suffer from premature ejaculation, or P.E.

Up to an estimated 30 percent of men do and P.E. is a real problem. It’s been defined as “ejaculation which is always or nearly always occurs prior to or within one minute of vaginal penetration,” which, as you can imagine, has “negative personal consequences.”

Men have tried everything from rubber bands, to masturbation endurance training (yes, really), to taking anti-depressants (because those drugs have a usually unwanted side effect of delayed ejaculation) to prolong their “latency.” Yet for years sexual medicine for males has been focused on another problem, erectile dysfunction. “It’s been all E.D. all the time,” Dr. Irwin Goldstein, a urologist, founder of San Diego Sexual Medicine and the editor of the Journal of Sexual Medicine, who attended the company’s briefing, told me. “So I’m pretty excited by the whole concept,” of PSD502.

He’s not excited because the concept is new; the drug is just a combination of two common topical painkillers, lidocaine and prilocaine. He’s excited because, finally, such a drug is being rigorously tested in real P.E. sufferers using metered doses rather than Stud 100 users trading anecdotes. And it seems to work. The men in the drug trials were pretty bad off. Before using the spray they lasted about 30 seconds. After spraying the stuff on their glans, and waiting five minutes, the men extended that time to a mean of 3.3 minutes, which may not win any stamina awards but represents a big improvement.

original article.
category: Fragrance
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